This case study outlines my efforts in a cross-functional hackathon for Revvity's first external-facing AI product, RevvityLabs. We delivered everything from user research, to datasets to train our AI, to a fully functioning prototype in just under 3 days, and even got to present to C-level executives!

When I first joined Plooto, a series of A/B testing experiments was run to determine how to best bring new users to see value in our product sooner. As the primary designer assisting in the A/B testing experiments, my role was to design alternative experiences to better highlight the value of our product.